Bridger Call, Executive Director

Bridger grew up skiing in the Wasatch and raced as a member of SBSEF, including being named the SBSEF Skier of the Year in 1997.  Bridger returned to SBSEF as a coach from 2004-2007, primarily as the Head J3 Coach.

From 2007 - 2017 Bridger was the Alpine Program Director and Head Coach for the Jackson Hole Ski & Snowboard Club.  During those years he served on the IMD and Western Region ACC, the Intermountain Division Board of Directors, as well as numerous committees throughout.  In addition to being a part of the governance of skiing in the Western United States, Bridger is a level 300 coach and level 4 Chief of Race, Chief of Course, and Referee, and has hosted hundreds of days of racing from entry-level up to Nor-Am Cups.

Bridger holds a Master's degree in Planning from the Architecture Department of the University Of Utah.  Bridger and his wife Elisha have two children who are on the Alpine team.

Scott Martin - President

Scott has been a part of the Snowbird Ski Team in varying capacities nearly all his life.  Scott was an athlete with the Team from age 7 up to college, then served as a coach through graduate school and beyond, then as a Board member, and now as a parent of three children who enjoyed the benefits of the Team.  Scott's family has been a part of the Snowbird community since its opening in the early 1970s.  Scott's father, Pepper, was the first Board chair.  As such, the SBSEF mission and community has been a constant in Scott's life, and he looks forward to serving on the Board as a means to propel the organization successfully forward.

Scott is an attorney with the Salt Lake City office of Snow Christensen & Martineau.  His practice focuses largely on water and real property issues, including watershed protection in Little Cottonwood Canyon.

Pascale Wiedenroth - Vice President

A native German, Pascale moved to Cottonwood Heights with her family initially "just for the ski season." Soon thereafter, her family enrolled for the entire school year to give their five children the opportunity to alpine ski race with Snowbird. Her husband, Erich, who grew up in New England, is also a ski racer and can be regularly found on the hill with his kids. Pascale's family enjoys the winters in Utah and loves the outdoors in the spring and fall. Pascale is looking forward to supporting SBSEF - an organization that has become so meaningful to her family.

Pascale graduated with an MBA-equivalent degree from Mannheim University in Germany and completed post-graduate coursework in journalism. Early in her career, she worked as a journalist in Germany for Focus Magazine, a weekly news publication, and thereafter held a role as Head of Press Department for Thyssen AG in Dusseldorf. After moving to the US with her husband in 1999, she worked in public relations with Thompson Financial. After her first children, she founded her own executive coaching and recruiting firm to work independently.

Ellen Tolstad - Secretary

Ellen learned to ski in the very chilly climate of Michigan’s upper peninsula.  She started skiing at Snowbird in 1981 after moving to Salt Lake to attend the University of Utah, graduating with degrees in Math and Physics.  She and her spouse Roy have shepherded their children Andrew, Audrey, and Grace through the SBSEF alpine race program. Two continued to race in college through USCSA, and all have inherited a love for skiing and outdoor activities.

Professionally, Ellen has worked as a software developer and enjoys camping, hiking, making cosplay costumes, road and mountain biking. She enjoys giving back to this wonderful organization through service on the board.

Ben Johnson - Treasurer

Born and raised in the Wasatch, Ben has spent most of his skiing life in Little Cottonwood Canyon besides a twelve-year stint in Jackson, WY, where he owned and operated his family business. His wife (Sarajane) and three children now make SLC home, where they all can be found spending their winter days at Alta and Snowbird. His oldest daughter (Madeline) is part of the SBSEF Freeride Team and Ben thrives from his daughter's participation in freeride as it’s what he wished he had available as a young skier.

Ben graduated from the University of Puget Sound with a BS degree in Business Administration, an individual collegiate national championship in swimming, and is now VP of Sales at HotWax Systems, a global open-source software firm headquartered in SLC.

Jeff Mikell

Jeff grew up in Burlington Vermont within a multi-generational family of avid alpine ski racers. Jeff was a ski racer at Stowe’s Mount Mansfield Ski Club and competed in college as a member of the University of Vermont Ski team. After college Jeff moved west to Colorado where he worked for the Steamboat Ski Cooperation as both a Professional Ski Instructor and also on the special events staff hosting World Cup Alpine and Freestyle events. Jeff currently works as a Sr. Project Manager at W.W. Clyde & Co. where he is involved in the construction of large Design-Build transportation and civil construction projects. Jeff’s wife, Christine, is a Principal of Enyo Renewable Energy where she develops large commercial Wind and Solar projects.

Jeff and Christine have 3 children all who are all enthusiastic members of the SBSEF Alpine teams. Jeff understands the benefits and important roles that fun, discipline, and the life lessons that the SBSEF bring to our youth and looks forward to fostering and passing down that great learning environment to the next generation.

Adam Comey

A dad of three athletes, he now has Norah is on the alpine team this season. Adam brings a passion for skiing as a family sport that binds young to old. He fell in love with skiing at an early age on the icy slopes of the southern Vermont mountains in junior programs progressing on high school at Green Mountain Valley School in Waitsfield, Vt (1984-88) and two years racing D1 at Castleton State College (89-90) before moving west to complete his BA and a quest for softer snow.

Adam is the co-founder and CEO (‘96-present) of Dragonfli Media Technologies d/b/a of Mountain Sports International (MSI) and MSI Live Productions a sports marketing, brand creative, and television production firm based in Salt Lake City.  In addition to Adam's ski racing background, he has a long history in the Freeride movement first as an athlete and subsequently as founding treasurer of the IFSA, Co-founder of Freeskiing World Tour (FWT) in 1996, The Snowbird US Freeskiing Nationals (1998-2014), Jr Freeride Tour (JFT), The North Face Masters (2009-2012) and many years of skiercross and slopestyle events at Snowbird including Red Bull Freeride and Huckest events (1999-2002).

Nicole Greener

Nicole, a former SBSEF ski coach and parent to two program-involved daughters, is a first-generation American from Austrian immigrants. She brings over 20 years of diverse leadership experience to the BOD position. Currently the Head of Sustainability and Strategy at KUHL Clothing, Nicole drives impact and growth in her strategic and operational role. Her background spans roles at Q Factor, Quicksilver/Rossignol, IFSA, and Mountain Sports International, with a focus on business operations, marketing, and production. She's the founder of Clickless and co-authored "Behind Her Brand", exploring successful female entrepreneurs' journeys. Nicole is also a University of Utah alumna and a member of CREW, AAFA, and WLI Utah.

Frances Reagan Copinga

Frances Reagan Copinga serves as the Managing Director of Reagan Outdoor Advertising.

Frances began her career with Reagan Outdoor Advertising in 1993, where she has held various positions including National Sales Account Executive, Sales Manager, Vice President of Sales, and now, Managing Director.

Reagan Outdoor is a privately held company specializing in outdoor advertising, offering traditional billboard displays. The company provides bulletins, 30-sheet posters, 8-sheet posters, and digital displays across multiple states: Utah, Nevada, Texas, Indiana, Tennessee, Iowa, and Minnesota.

Frances holds a BA in English and Environmental Studies from the University of Pennsylvania, and an MBA in Marketing and Finance from the Wharton School of Business.

Frances is married to Jake Copinga, and together they have two daughters, Brooke (16) and Brynn (14). Both Daughters compete with Altabird.

Originally from Salt Lake City, Frances skied raced with Team Snowbird many moons ago, now she her favorite leisure activities include golfing, skiing, running, and spending time with friends and family.

Rusty Bollow

Rusty, a native of Utah, is an enthusiastic outdoorsman whose adventures encompass skiing, surfing, hiking, backpacking, and mountaineering. Weekends often find him exploring and camping, instilling in his family a shared passion for adventure, with his two children actively involved in the Snowbird Devo Alpine Racing Team. Rusty's love for exploration extends beyond Utah's borders, as he has traveled through the U.S., Mexico, Costa Rica, Nicaragua, El Salvador, and South Africa. He holds a Bachelor’s Degree in Business Management from the University of Puget Sound, where he played varsity soccer. Continuing his academic pursuits, Rusty earned a Masters of Real Estate Development from the University of Utah. Presently, he serves as Executive Vice President for industrial and investment properties at Colliers.

Brittany Capstick

Brittany was born and raised in the small town of St. Croix Falls, Wisconsin. She began ski racing at age 7 and continued through college at the University of Minnesota. During college, Brittany also spent time coaching a local high school alpine team and the team she raced with growing up. Brittany then attended professional school in Oregon and works as an Optometrist at the Salt Lake City Veterans Affairs Hospital. She and her husband, Jarrett, have called the Wasatch Front home since 2012 and they enjoy spending time with their two daughters skiing, biking, hiking, and camping. Both of their daughters will be a part of the SBSEF Alpine Team this year. Brittany is excited to be a part of the Board of Directors and support this amazing ski community.

Christian Stone

Christian was born and raised in Traverse City, Michigan, where he developed a passion for skiing and snowboarding, competing in ski racing and USASA events. In 2012, he relocated to Utah to pursue his Bachelor's and Master’s Degrees in Accounting from the University of Utah’s David Eccles School of Business. With extensive experience competing in different ski industry events, Christian deeply understands the sport’s dynamics and challenges. Currently, he serves as the Club Controller at the Promontory Club in Park City, overseeing accounting operations for both the Club and HOA. Christian is engaged to his fiancée, Tiffany, with whom he enjoys traveling, cooking, and camping. Christian loves outdoor activities such as mountain biking, golfing, and snowboarding in his leisure time. He looks forward to contributing his expertise and enthusiasm to the Snowbird Sports Education Foundation’s Board of Directors.

Matt Davis